CEO of Potomac Core Association Consulting on “Reimagining Industry Growth”

Recently featured on CNBC + Fox Business, Varroney is a much sought-after expert on economic performance, supply chain issues, and strategic partnerships. His groundbreaking new book demonstrates how utilizing these institutional frameworks can help business leaders leverage the collective strength of the supply chains and value chains to overcome challenges, address uncertainty, mitigate risks, and position their industries for growth.

As the world continues to reel from COVID, countless industries are left uncertain about the future. Because of this chronic uncertainty, leveraging all avenues means that industries need to look beyond traditional growth solutions. One area that provides a tremendous opportunity is optimizing strategic partnerships between industries and trade associations among business executives. This untapped resource will provide a framework to help industries see the future. Reimagining Industry Growth offers readers a blueprint of what’s possible when they explore new, innovative, and thoughtful approaches.

Based on his expertise and key themes from the book, in an interview, Dan Varroney can discuss:

  • Reshoring Supply Chains – Utilizing partnerships to strategize and identify critical steps to achieve this ambitious goal
  • Legislative and Regulatory Policy and their impact on industry growth and economic growth
  • Best Practices for Consultants – how to offer guidance and support in times of uncertainty
  • Achieving Unprecedented Growth – How to move the needle for entire industries
  • Identifying Broader Workforce Solutions in an era of chronic uncertainty and disruption, how to utilize strategic partnerships
  • Framework for CEOs to discover new ways to think about and participate in their own trade association’s value proposition
  • Case Studies in Five Key Industries that illustrate how strategic partnerships can lead to optimal industry growth
  • Building Industry Ecosystems from one end of the value chain to another to shape the external environment and help position an industry for long term growth

Dan Varroney is the President and CEO of Potomac Core, a strategic consulting firm that specializes in association transformation and industry focused strategic partnerships. He has built a successful career as an association executive, leading organizations with diverse focus, from manufacturing to high tech to finance and advocacy.

His deep understanding of policy and regulatory influence on industries has shaped his approach to industry strategic partnerships. Through his own executive experience—and over a decade advising association clients—Dan has applied his data-driven strategic process to the industry and market challenges of trade associations and the domestic and multinational companies they represent. A prolific blog author, he launched and facilitates a group for leading association CEOs with a focus on industry strategic partnerships. His unique methodology has surfaced the key elements of successful strategic partnerships in multiple industries. He is a sought-after expert on economic performance with appearances on CNBC, Fox, Fox Business, Dow Jones, MarketWatch, Bloomberg, Forbes, and the BBC.

Watch Dan’s interview here!

Pocket Change: Meet Dan Varroney, CEO, Industry Leader and Author

In this episode, Kait is joined by author, industry leader and entrepreneur  Dan Varroney. Dan’s career milestones not only include President and CEO of Potomac Core, author of a groundbreaking new book: Reimagining Industry Growth – Strategic Partnership Strategies in an Era of Uncertainty (WILEY, January 12, 2022), but also; a sought after expert appearing on countless economic centered television features to share his knowledge and expertise in creating strategic partnerships to strengthen supply chains.

Dan and Kait dive right into industry, change methodology and family, weaving an interesting and complex podcast you won’t want to miss.

Listen to Dan and Kait’s conversation here!

How to Master Strategic Industry Partnerships in an Era of Uncertainty with Dan Varroney

We’re thrilled to connect you with Dan Varroney, President & CEO of Potomac Core Consulting and author of Reimagining Industry Growth: Strategic Partnership Strategies in an Era of Uncertainty. There are many tools available to leaders for building successful businesses, and one of the most under-appreciated tools is the power of strategic partnerships.

In his latest work, Varroney offers a blueprint to harnessing the power of leading industry associations as strategic partners. By utilizing those partnerships, business leaders will become able to leverage the collective strength of the supply chain to overcome challenges, address uncertainty, mitigate risks, and position their industries for growth. Our conversation will provide an overview of strategic partnerships, how they work, and how they can be applied to industry relationships with trade associations. Including:

Illuminating and factual case studies outlining strategic partnerships in different industry segments

Roadmaps for executives to apply the lessons learned from industry success stories on leveraging relationships with trade associations

Advice on how to move the needle for entire industries via effective strategic partnerships and achieve unprecedented growth

In a dynamic conversation moderated by IVY CEO and YPO Metro NY Chapter Chair Emeritus Beri Meric, we will learn from Varroney how we can unleash the potential of strategic partnerships and create strong relationships within our industries. We hope you will join us! Listen or watch this interview here!

Reimagining Growth Through Strategic Partnership Featuring Daniel Varroney

Daniel A. Varroney is the author of the groundbreaking new book, Reimagining Industry Growth. He is also founder of Potomac Core, a strategic consulting firm that specializes in association transformation and industry-focused strategic partnerships. He has built a successful career as an association executive, leading organizations with diverse focus, from manufacturing to high tech to finance and advocacy.

Find the podcast here!

We discuss:

  • An unquenchable thirst for writing [02:10]
  • The bottom of what gets you out of bed in the morning [05:19]
  • A third place between work and home [12:24]
  • Why you don’t want to be a one-year wonder [17:28]
  • Bitten by the bug [21:00]

 

Reimagining Industry Growth Amidst Supply Chain Uncertainty

Sarah welcomes Dan Varroney, President and CEO of strategic consulting firm Potomac Core and a sought-after expert on economic performance with appearances on CNBC, Fox, Dow Jones, MarketWatch, Bloomberg, Forbes, and the BBC. He’s recently authored new book Reimagining Industry Growth: Strategic Partnerships in an Era of Uncertainty and talks with Sarah about the need to evolve how we think about and approach partnerships in business to meet modern needs.

 

Listen to the full podcast here!

 

How To Create a More Efficient Global Supply Chain

As the Covid pandemic has taught us, no retail industry is immune from supply chain shortages. Dan Varroney is the President and CEO of Potomac Core, a strategic consulting firm that specializes in industry focused strategic partnerships. He sat down with NAG Executive Director John Lofstock to discuss how strategic partnerships between industries and trade associations can leverage their supply chains to build a roadmap which leads to resilient supply chains.

“There must be greater and more strategic effort driven by the supply chains themselves in order to achieve the type of durability that consumers expect,” said Varroney, author of Reimagining Industry Growth. “Moving forward success will be built around innovation and collaboration among the industry itself.”

Daniel Varroney: Using Strategic Partnerships to Overcome Industry Challenges

Sitting down with us in this episode is prolific writer and founder of strategic consulting firm Potomac Core, Daniel Varroney. He takes us into what motivated him to release the groundbreaking book Reimagining Industry Growth, which provides an insight to understanding the value of strategic partnerships with industry associations. In addition, we learn from him about trade associations, being a thought leader, the origins of industry relationships, and more!

Listen to the podcast here!

Watch: What Will It Really Take to Make Reshoring Happen?

March 29, 2022

Robert J. Bowman, SupplyChainBrain

A discussion about the steps that industries must take, in partnership with trade associations, to set the stage for reshoring production back to the U.S., with Dan Varroney, founder of Potomac Core Consulting and author of Reimagining Industry Growth: Partnership Strategies in an Era of Uncertainty.

How feasible is the concept of reshoring manufacturing back to the U.S.? “It’s a question minus a strategy,” says Varroney. Supply chain strategy today is focused on individual companies rather than industries. As a result, they exist in silos that prevent planners from seeing opportunities for improvement.

Varroney urges adoption of a long-term strategic view that determines the best answer to the reshoring question by industry instead of by company. More specifically, he promotes the role of industry trade associations as “neutral ground,” by which companies can identify “pre-competitive” challenges and determine the best path forward for their supply chains.

Those pre-competitive challenges focus on elements that are common to all businesses within a given industry — most notably the problem of labor availability. With an estimated 12 million job positions currently going unfilled in the U.S., the idea of bringing back large manufacturing operations isn’t feasible in the short term. What’s needed, says Varroney, is for businesses to join with their trade associations to identify parts of the country that might provide fertile ground for manufacturing operations, then work to develop and promote local education systems so as to generate a supply of trained and skilled workers needed to staff the factories.

Equally crucial to create is an infrastructure of local suppliers across multiple tiers, to support manufacturing. Adopting a “pre-competitive spirit,” companies and trade associations must welcome suppliers to the table. “It’s critically important to bring everybody together to identify trained, skilled workers and where we can or cannot site,” says Varroney.

Watch the podcast here!