“Dan and his team at Potomac Core team led our Board of Directors into a data-driven strategic planning process. The deep insights we were able to gain through our member survey, combined with the analytics of Dan and his team, delivered a top-notch strategic plan with 3 year implementation roadmap. Our direction and decisions were validated through member data and board feedback, and our association's message and plan constantly refined and honed as the plan neared finalization. Now we are poised to deliver greater member value than ever before. The staff, the Board and the members are all excited - it's full speed ahead now for ACHA!”

“The Potomac Core team delivered radical transformation for our association. Dan Varroney showed our team how to align ourselves with industry and the entire value chain. As a result, we are well situated now to have a major impact on industry outcomes and results. We now can become the leader which our members and the industry need.”

“Potomac Core did an excellent job helping the senior management team of Jewelers of America conduct extensive research to uncover the “Up at Night” issues that retail jewelers and suppliers experience on a day-to-day basis. Dan Varroney helped us identify actionable strategic initiatives that will allow Jewelers of America to help members improve their operating excellence. Dan’s style is engaging, thought provoking and his listening skills helped us begin development of a three-year roadmap that will achieve the Association goals by addressing our member’s needs.”

“Many genuine thanks to Dan Varroney at Potomac Core for all of his thoughtful insight on investment reserve realities as well as strategies and practical considerations for re-aligning future dues categories. Dan started the project proving to be a phenomenal listener and then brought solid ideas and viable strategies back to our Association.”

“Dan and Potomac Core did an excellent job. They were well organized, and did their research on understanding our challenges. He was very engaging, created excitement, and energized our leaders.”

“Our team highly values Dan and Potomac Core for the keen research and growth insights they provide. Their skill and determination to help us grow opened potential pathways we hadn’t previously considered.”

“Thank you for your work with IARW over these past several months. I especially would like to say what a great response we had from our board members. Your guidance has been wonderful for all of our members not to mention our staff, and we look forward to working on the next set of strategic plans.”

“Potomac Core’s insights invigorated our team. The impact beyond driving revenue was shifting our mindset and strategic plan from an inward focus to an outward focus, with an intended impact on member’s business outcomes.”