David Holt, President of CEA

“Many thanks to Dan Varroney and the team at Potomac Core for their detailed and diligent research, and strategic guidance helping Consumer Energy Alliance chart a path for our future communications, member engagement, and market strategies. The Potomac Core process helped bring the diverse CEA membership together, offered the CEA Board strong and creative recommendations, and it energized the organization.”

David Holt

Consumer Energy Alliance

Brian Wynne, Association of Unmanned Vehicles International

“Potomac Core’s data driven strategy approach gave our Board and Staff team clarity and helped us build a plan to help advance the Unmanned Systems Industry. Dan Varroney and his team did an outstanding job engaging our Board and the Industry. Their research & strategic planning methodology is unique, thorough, impressive, and actionable.  We can move forward knowing that our new strategies are aligned with industry challenges and our member’s desired business outcomes.”

Brian Wynne

President & CEO
Association of Unmanned Vehicles International

Thom Dammrich

“Potomac Core’s research capabilities were very impressive and insightful. The Board Task Force and Our Senior Leadership team spent eight months digesting a 100-page report from the research, looking at alternatives and settling on a final plan. Dan and his team delivered a unique and insightful Strategic Industry Planning Process and we highly recommend it to any Association.”

Thom Dammrich

President, National Marine Manufacturers Association

“Way beyond due to write up a strong recommendation for Dan and his team at Potomac Core. ABA was looking for someone who would work with our board to transform our organization. We needed to move from reactive and staff focused to proactive and aligned with our members’ business outcomes. Dan and Potomac Core spent a year working from the outside in and from a data driven process instead of what we thought we knew. We are still transforming ourselves, but have made significant progress.”

Robb MacKie

President & CEO, American Bakers Association

James Wilkinson, Exec. Directory of Society for Vascular Ultrasound

“The Potomac Core team helped re-focus our Board of Directors into a data-driven strategic planning process determined to move the needle for the profession. Dan Varroney was instrumental in helping us arrive at a roadmap that will increase the relevance of our niche field and allow our professionals to take their careers to the next level.“

James Wilkinson

Executive Director, Society for Vascular Ultrasound

energizing member engagement

“The Potomac Core team delivered radical transformation for our association. Dan Varroney showed our team how to align ourselves with industry and the entire value chain. As a result, we are well situated now to have a major impact on industry outcomes and results. We now can become the leader which our members and the industry need.”

Thayer Long

President, Association for Print Technologies

“Potomac Core did an excellent job helping the senior management team of Jewelers of America conduct extensive research to uncover the “Up at Night” issues that retail jewelers and suppliers experience on a day-to-day basis. Dan Varroney helped us identify actionable strategic initiatives that will allow Jewelers of America to help members improve their operating excellence. Dan’s style is engaging, thought provoking and his listening skills helped us begin development of a three-year roadmap that will achieve the Association goals by addressing our member’s needs.”

David J. Bonaparte

President & CEO, Jewelers of America

“Many genuine thanks to Dan Varroney at Potomac Core for all of his thoughtful insight on investment reserve realities as well as strategies and practical considerations for re-aligning future dues categories. Dan started the project proving to be a phenomenal listener and then brought solid ideas and viable strategies back to our Association.”

Joel Dandrea

Executive Vice President, Specialized Carriers & Rigging Association

funding industry innovation

“Dan and Potomac Core did an excellent job. They were well organized, and did their research on understanding our challenges. He was very engaging, created excitement, and energized our leaders.”

Jeff Morgan, FASAE, CAE

Chief Executive Officer, Club Managers Association of America and former President & CEO, NIRI

“Our team highly values Dan and Potomac Core for the keen research and growth insights they provide. Their skill and determination to help us grow opened potential pathways we hadn’t previously considered.”

Kevin H. Brown, Esq., CAE

Former Senior Vice President, General Counsel, The
Institutes and Executive Director, CPCU Society